Friday, June 15, 2007

Youtube For Huge Profits

One of the biggest new marketing tools that has come along in the recent years has been youtube, and many people having capitalized on its potential. Youtube is consistently a top trafficked site on the internet and allows users to upload videos for others to view. The system has a built in search feature that allows users to target certain videos based on keyword. Youtube has done AMAZING things for online marketers.

Many online entrepreneurs post videos about their products and services to Youtube, drawing from its millions and millions of users. A startup business can immediately notify thousands that they are in business by effectively utilizing Youtube. A basic promotion, or a limited offering your company is promoting can experience success beyond your imagination by tapping into the power of this marketing medium.

A popular technique that is used is using youtube to pre-sell traffic. An online entrepreneur will upload a video to youtube that has been created and edited to capture the viewers interest, and the video will redirect the user to an external website where visitor information can be captured, and a sale can be made. By working different keywords, an online marketer can build up interest in different ’niches,’ and sell a diversity of products.

One technique that I personally have successfully used is using youtube to maximize clickbank sales. Basically I just pick a product from clickbank, set up a redirecting sub domain on my web page, and create a video promoting the sub domain. Within hours of uploading my video to youtube, I have dozens and sometimes even hundreds of new visitors piling through my affiliate link, and with youtube traffic, conversion can be as high as 5%.

Youtube is also phenomenal for list building. By having your Youtube videos direct visitors to a lead-capture page, you can build targeted opt-in mailing lists at very high speeds, comparable to massive optimized traffic exchange campaigns. Many Youtube marketers have reported amounts as high as 2,000 opt-ins in a single day.

The good thing about Youtube is you’re not limited by how many videos you can upload, so you can capitalize on many markets and niches. The power of Youtube can’t be overlooked, especially by entrepreneurs offering multiple product lines, or those attempting to diversify their income. Youtube when added to other effective online marketing methods, creates a huge traffic funnel that will give your websites and your business the boost it needs to be successful.

It has been proven that the more senses you can stimulate in a person, the more powerful your sales presentation is. This is why face to face selling is so effective. By utilizing Youtube with your online efforts, you stimulate not only the visitors ’reading’ and emotional triggers, you are also stimulating visual and audio at the same time. This makes for a much more powerful sales presentation and its also why Youtube sales conversions are so much better then other forms of marketing.

Videos hosted on Youtube are also viral, meaning that other people may promote your video on their web pages, blogs, myspace pages, and squidoos. What this does is builds your traffic and name-brand on autopilot, and the end result is dollars in your pocket.

Overlooking Youtube can be one of the most expensive mistakes you make. As right now it is an EXTREMELY hot marketing medium and one of the most trafficked sites on the internet. With the right marketing strategy, Youtube can literally build your business for you.

Steven Lanier is an online marketer, and professional list builder. Steven has grown large downlines in several MLM's and is a top affiliate in many companies and opportunities.

Visit his website here http://www.maxprofit.ws

Friday, June 1, 2007

Banned TV station moves to YouTube

Radio Caracas Television, the station silenced by Venezuelan President Hugo Chavez, has found a way to continue its daily broadcasts -- on YouTube, the popular video Web site.

Although the station is officially off the air, CNN's Harris Whitbeck said its news department continues to operate on reduced staffing, and the three daily hour-long installments of the newscast "El Observador" are uploaded onto YouTube by RCTV's Web department.

In addition, RCTV's Colombia-based affiliate, Caracol, has agreed to transmit the evening installment of "El Observador" over its international signal. The program, which will run at midnight, could reach about 800,000 people in Venezuela.

Although this is drastically reduced from RCTV's previous audience, its continued presence is a sign of hope for the staff.

"We're just doing our job as journalists," said an employee of RCTV. "As long as somebody is seeing us, we consider what we are doing to be valid."

Thousands of people, most of them from area universities, took to the streets of Caracas in protest this week after Chavez refused to renew RCTV's broadcasting license, which expired last Sunday. (I-Report: Watch marchers fill street to protest station's closing Video)

Chavez accused RCTV of violating broadcast laws and supporting a botched coup against him in 2002. He replaced RCTV on Monday with a state-run broadcast station .

RCTV, which had been on air for 53 years, aired soap operas, programs and news broadcasts with a decidedly anti-governmental perspective. It was one of only a handful of private broadcast stations in Venezuela that openly criticized the government. Another, Globovision, has received similar threats from Chavez regarding its right to broadcast.

One of YouTube's many features is the option for viewers to comment on the posted videos, and recently old and new segments of RCTV programming on the site have been accompanied by fiery debate about the limits of free expression.

"Cerrar un medio de comunicacion es una monstruosidad sin excusa alguna," stated one commenter: "To close a means of communication is an inexcusable monstrosity."

Friday, May 18, 2007

How to Move Video From YouTube to Your iPod

You've found an irresistible video on YouTube that you just have to show to your friends, so you want to download it to your Apple iPod.

You search in vain for the "Download to iPod" button that should be there on the YouTube page, but isn't.

YouTube doesn't make it easy; you're going to have to do it yourself.

• Click here for FOXNews.com's Personal Technology Center.

Before getting started, let's understand the problem, which has two basic aspects.

First, YouTube doesn't want you to download its videos — and it says so in its help files.

Downloading the files isn't illegal, but since YouTube's business model is based on page views, the company has been known to modify its tagging and to use other methods to prevent downloads.

If one of the techniques discussed here suddenly stops working, you'll know why. Either look for an update, or search out another solution.

Secondly, YouTube converts all videos into Flash Format, with an FLV extension, which until recently was not a format many encoding programs would accept.

So even if you successfully download the file, you'll need a program that can input the file for encoding.

Then, of course, you have to convert the file into an iPod-compatible format.

Alternative 1: Windows

Browsers on the Windows platforms don't have convenient controls for finding and saving the Flash video file from YouTube, so you're better off opting for a standalone solution that downloads and produces the file at the same time.

I've used several, and found the YouTube to iPod Converter at DVDvideosoft.com fast and easy to use, though it produces MPEG-4 files only, not H.264, and it converts all files to 24 frames per second, whereas 29.97 fps is the original frame rate for most videos.

Considering the already-degraded quality of the video downloaded from YouTube, you probably won't notice the difference.

Program operation is simple: Just copy and paste in the URL, choose a preset, and click "Download & Convert."

Alternative 2: Online

The second alternative applies to both Mac and Windows computers and is a free, totally online beta service available at vixy.net.

Simply paste in a URL, choose a format, and click "Start."

The site converts the video to 320-by-240 MPEG-4 video at 29.97 fps and obviates the need to download or install any software at all.

Note the MP3 audio option, which is great for concert videos you find on YouTube.

Alternative 3: Mac

1. Download. You can handle the downloading and encoding manually; they're especially easy on the Mac.

In Safari, open the Activity window after starting playback in YouTube, and double-click the downloading video file (it will have "get_video?video_id" in the line). That will start a download in Safari to the default location on your hard drive.

2. Encode. The best free iPod encoder for the Mac is iSquint (www.isquint.com).

Download the program, drag the downloaded video file in, choose your presets, and click "Start."

If you choose "Optimize for iPod," iSquint will encode the video at 320-by-240 resolution, which fits the iPod screen perfectly.

If you choose "Optimize for TV," the program encodes at 640-by-480, which generally is better for viewing on television using the iPod's TV output port.

However, since YouTube produces most files at 320-by-240, you're not going to improve the output by encoding at 640-by-480; the files will just take up more space.

The iPod can accept two video formats, H.264 and MPEG-4. The former lets you get more video onto your iPod, at a cost of longer encoding time.

If you don't click the H.264 checkbox, iSquint will encode in MPEG-4 format.

Again, given the degraded quality of the video you're starting with, codec choice isn't that critical, but if you're looking to stuff the most video you can into your iPod, opt for H.264.

Of course, neither technology will actually improve the quality of the YouTube video; as with photocopying a photocopy, your best hope is quality that's close to the fuzzy original.

Wednesday, May 9, 2007

Is YouTube The Next Google?

Throughout the century, we have seen a lot of convergence in the market, and the marketers who markets a product to the market. The consumers in the market have become more technology savvy, and that is leading the marketers to use more sophisticated tools in marketing their products and at the same time, be more efficient at doing it.

One of the reasons why Google is as successful as it is today is because it provided this sophisticated tool to the marketers. And at the same time, Google provided a better way to surf the internet to people… for free. In the traditional, pre Google era marketing world, marketers were reaching out to people to promote their products and services. Google connected the bridge between the people and the marketers… and reversed the flow so that people reached out to the marketers. Hence, more targeted, and efficient marketing.

Today, there is a new phenomenon in the internet world. YouTube is taking over. In-fact, YouTube is rated to be number 1 “thing to do on the internet”. Google vs. YouTube is just like Newspaper vs. Television. Newspaper was great when it was new, but right after TV was affordable and in every house, it slowly began to die down. Just like that, Google is all text based media flow, closely comparable to newspapers. Being free is what made it popular. YouTube is and extension of internet. Surfing the net in a completely new way. Marketers are more incline to put their video adds on YouTube for free then paying Google for a text based ads. Google saw that coming and they are smart enough to buy out YouTube before it got them by the balls.

I am more then convinced that YouTube is the Net 2.0 and it is taking over faster then one can imagine. A great entertainment for its users, free marketing tools for marketers. Finally, a WIN WIN situation.

Shamit Patel
Marketing Locus, Inc.
http://www.marketinglocus.com
http://www.marketinglocus.com/home/blog.php?id=11

Monday, April 30, 2007

3 Steps To Getting More Traffic from YouTube

YouTube is a very powerful social site. It’s the first thing that people check when they are looking for video clips; and YouTube videos can be and have been conveniently passed on to other internet users worldwide. Due to its extremely viral nature, YouTube is a wonderful tool for internet marketing. Here are the steps that you should follow in order to do so.

You probably have heard of YouTube. Well, who hasn’t? Millions of people are uploading, watching, downloading, or linking to videos in YouTube everyday. If you want to see a video of something, you can always check it out from YouTube.

YouTube is a free video sharing website that utilizes adobe flash technology in order to be able to display videos uploaded by its millions of members. These videos are watched and seen by around 20 million YouTube visitors every month. Videos in YouTube feature thousands of unknown and known people daily.

If you have a website, an account with YouTube would certainly benefit you. You can take advantage of its free video sharing and the extremely vast network of people you could market your product to. Just imagine how much traffic your website would generate through your own videos. There is no better way to advertise to millions of people for free than YouTube. Using this service, you can maximize all internet marketing opportunities. Here’s how you can use YouTube more effectively in your internet marketing efforts.

Step 1: Create a definite genre for your video

Deciding on what kind of video you will be creating depends on what kind of target audience you intend to create the video for. Colorful and interactive videos would work best for teenagers or college students. A more classic presentation will suit the professional and working market.

The idea is to create a video that would most attract its target market. Make sure that your video’s message is clear but concise. Make sure that your clip won’t play for more than 5 minutes.

Create an impact with your message. Try to shock and move people out of their usual indifference. Make them curious about your product, business or service and make them want to possess what you sell through the content of your video.

Make sure that you are clearly identifying yourself with the video. It should contain your logo or your company name. This is a way to make sure that your message won’t be lost to the viewers. Take your time in creating your video. Make sure that the finished product would give out the message that you want to convey.

Step 2: Strategically place your video in the net

A strategic placement of your videos in YouTube will raise people’s interest and would get them to watch your video. Make it a top-watch video. Chances are your video will appear on YouTubes’s home page, generating more possible interest. This is where viral marketing would start to work. Your videos will be watched and passed on by more and more people.

Step 3: Create a link to your website

Remember that the purpose of your video is to attract more people to visit your website. However, a direct sales pitch from a video is frowned upon by YouTube. To avoid having your video deleted (yet still being able to make a subtle advertisement), put a teaser trailer at the end of the video. Put your company name on the trailer and make sure the person watching it would know whom to associate the video with.

David Bain is an Internet Marketing Consultant who produces internet marketing training videos and advises businesses on how to market themselves more effectively online by harnessing the power of free video websites like YouTube. Some of his own videos include a demonstration of how to choose meta tag keywords which can be viewed for free at http://freeiq.com/keywords.

Friday, April 13, 2007

Presidential candidates to appear on YouTube

YouTube is hosting official and exclusive videos from presidential candidates, including U.S. Senators Hillary Clinton, Barack Obama, John McCain and John Edwards, among others. The popular video sharing site, now owned by Google, is expanding its election programming and providing a special forum for candidates to have a video-based dialogue with their constituents.

Under the "You Choose '08 Spotlight" initiative, which launched on Wednesday, candidates will post videos addressing the audience and YouTube users will have a week to post their own video responses to the candidate. The candidate will then post a video responding to the user videos. Former Massachusetts Governor Mitt Romney was the first candidate to post a video, asking "What do you believe is America's single greatest challenge and what would you do to address it?"

The Spotlight effort is part of the "You Choose '08" hub the company launched on March 1. It includes candidate-created channels that feature campaign videos, speeches, informal chats and behind-the-scenes footage. "The goal of the program is to develop interactivity and inspire video responses from people," said Steve Grove, YouTube's head of news and politics.

Some of the candidates have already turned to the Web and even videos in their campaigns. Obama announced his candidacy in a video on his Web site. And he, Clinton and McCain have interacted with constituents by posing questions on Yahoo's Answers site. This week, Romney posed the question "How can we change the tax code to ease the burden on our families and promote growth and innovation?" on Yahoo Answers and has received more than 7,000 responses.

Saturday, April 7, 2007

YouTube: Have You Ever Wondered What Was Before YouTube

Two years ago, YouTube did not exist. Thousands of videos of teenagers hurting themselves, or of miraculous golf shots or of dreaming beagles were simply the sole domain of their owners. No one really saw these videos, and maybe more importantly, nobody really cared about them. YouTube, along with the ability to upload videos via a digital camcorder, gave people an outlet to express themselves and provided a forum for people to comment. Only in YouTube could “LOL” be considered a witty rebuttal.

That said, there was a YouTube far before this version and far before the explosion of digital video cameras. People shared their videos with the public and the public shared their comments. Often, these videos contained scenes of hilarity, comedy and other funny situations. And this forum, as primitive as it may be, is still going strong, accepting videos on a weekly basis.

So, what is it?

America’s Funniest Home Videos, of course! Send your video, share it with the public and perhaps become a minor celebrity. Isn’t that the objective of uploading a digital movie on YouTube – to gain popularity and notrierity? People aren’t recording movies with their digital video camcorder to make a political statement or to make earth-shattering proclamations. They’re there to upload a video of someone getting bagged, and get some giggles out of it. Same with America’s Funniest Home Videos.

The digital camcorder, rightly or wrongly, has made a moviemaker out of everyone. While some people are quite talented with a video camera, there are others who should have a restraining order put against them. America’s Funniest Home Videos and YouTube does not discriminate between the talented and the mundane. They both only seek content. And, if the popularity of YouTube and the longevity of America’s Funniest Home Videos are any indication, there are thousands of people willing to provide that said content with their camcorders.

People use their camcorders for a variety of reasons: to document, to remember, for evidence, to embarrass. Not just a means of recording and saving a moving picture, the digital camcorder is just as much a medium as the Internet or radio. It’s now become a transmission for all within broadcast range to catch. And since the Internet has an almost unlimited reach, everyone is literally watching everyone else’s movies. Tom Arnold only wishes he had that kind of exposure.

America’s Funniest Home Videos promised cash as its reward. YouTube promises fame, which can be considered a more precious currency. There are YouTube celebrities who, with nothing but a digital video camcorder, have their videos watched almost religiously. The camcorder makes movies for all, and stars out of some.

http://www.millennium3000.com